For a new campaign, a celebrity star can feel like a need-to-have, especially if you’re a QSR brand that doesn’t have decades of equity invested in its own signature characters and assets. But we’re a ...

The new marketing campaign is intended to stretch beyond promoting its vehicles to show the world how Ford puts community and ...

Boston, Sept. 16, 2025 (GLOBE NEWSWIRE) -- Twisted Tea Hard Iced Tea, the nation’s No. 1 hard tea iced*, is launching its first-ever U.S. Hispanic advertising campaign to welcome more people to the ...

Facing a decline in the global reputation of US brands, some American companies are adopting new marketing tactics.

The biggest names in tech are racing to make advertising easier, especially for small businesses and consumer goods companies ...

Retail media is entering what might be called its Socratic phase. The closer we to get to understanding an ad campaign’s real ...

A new public awareness campaign backed by a host of organizations from around the world is urging people to reconsider their expectations of what’s possible for those with Down syndrome. The ...

Are you seeking to broaden your marketing horizons and harness the vast opportunities LinkedIn has to offer? You’re in the right place! This comprehensive guide dives deep into LinkedIn advertising, ...

American Eagle Outfitters reported Thursday that ad campaign featuring actress Sydney Sweeney increased customers last ...

The contemporary marketing landscape presents a significant paradox. Business leaders and brand managers are inundated with an unprecedented volume of data; experts predict that humanity will generate ...