The breakfast brand Aunt Jemima is removing its logo and will be renamed amid public outcry that the branding perpetuated a racist stereotype, its parent company said Wednesday. Quaker Oats said in a ...

Quaker Oats, the parent company of Aunt Jemima pancake mix and syrup, says it will completely rebrand the line — including changing the name and logo — saying the current brand is based on a "racial ...

Aunt Jemima is making her last batch of pancakes. Quaker Oats said Tuesday that its Aunt Jemima brand pancake mix and syrup will be renamed Pearl Milling Company. Aunt Jemima products will continue to ...

CHICAGO (WLS) -- The Quaker Oats Company have given Aunt Jemima a new name and new look, but the families of some of the women who portrayed her over the years feel they are being erased. "It's a ...

Long criticized for portraying a racial stereotype, Quaker Oats is rebranding its Aunt Jemima pancake mixes and syrups. Aunt Jemima, a caricature of a Black woman, will be replaced with the Pearl ...

Pearl Milling Company unveiled a new ad campaign this week to remind pancake and syrup lovers that although the brand changed its name from Aunt Jemima earlier this year, it still tastes the same.

Rumors that Aunt Jemima will return to syrup bottle packaging in 2025 have gone viral on social media. The speculation began after an X (formerly Twitter) account posted on Saturday: “Quaker Oats ...