Minnesota Timberwolves guard Anthony Edwards' second signature adidas basketball shoe is dropping in a colorway inspired by ...

Curry's basketball greatness helped Under Armour's growth. Sneakerheads now wait to see what's next with the new free agent, ...

When Michael Jordan took flight in his pair of Nike sneakers during the 1984 season, it served as a turning point for basketball and fashion. With the help of music and pop culture, everyone soon ...

NBA player Jonathan Isaac of the Orlando Magic released the JUDAH 1, the first NBA-level basketball shoe with a visible Bible verse, on Thursday, Nov. 16. The JUDAH 1 is the first shoe produced by ...

The rising interest and investment in women’s sports isn’t just happening on the playing field. It’s extending into other parts of the sports ecosystem, including apparel. While other sneakers brands ...

Over the past two months, basketball fans worldwide have watched with intrigue as New York Knicks power forward Julius Randle and Los Angeles Clippers shooting guard Terance Mann hit the hardwood in ...

Rappers want to be athletes, and athletes want to be rappers. It's a tale as old as time (or at least the NBA). But much like the Golden State Warriors 73-win season, it's an achievement almost ...

Basketball isn’t just a game of points — it’s a choreography of hard stops, vertical takeoffs, and pivots so sharp they could slice through parquet. And if your shoes can’t keep up? You’re not just ...

UConn women's basketball star Paige Bueckers has signed an NIL deal with Nike, the company announced on Wednesday. She will be part of the campaign promoting Nike's new G.T. Hustle 2 sneakers this ...