After publicly launching in the U.S. this past September, Facebook Reels today is becoming globally available in more than 150 countries. The feature, which is a key part of Meta’s response to the ...

DataAlly, an AI-powered marketing analytics platform, has announced the launch of the beta testing phase of its platform, which focuses entirely on Facebook ad creative performance. This cutting-edge ...

Are you making the best possible use of the Facebook Ad Library to maximize your campaign performance? Here are some tips to help out. This tool gives marketers free access to “spy” on the ad imagery, ...

Advertisements need to captivate viewers to be successful. Sometimes that means looking into the soul of the consumer. VidMob analyzed ad creatives in key verticals where a model gazes -- meaning ...