Ultimately, we are shifting to an environment where success lies in anticipating what customers want before they ask for it.
The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Jason VandeBoom ...
Turning data into dashboards isn’t enough. The real ROI comes when insights drive action—changing how teams work, serve customers, and grow revenue. Every company collects customer data. Surveys, call ...
The current CRM scene keeps advancing at a rapid pace, with innovative companies now leaning toward options combining ...
This content is produced by a publishing partner of Open Mic. Open Mic is the self-publishing platform for the marketing industry, allowing members to publish news, opinion and insights on thedrum.com ...
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In dozens of conversations I’ve had with experts at IBM, Gartner, Sirius Decisions, Forrester, and others, one common theme has emerged: B2B marketing has become more dynamic, challenging, and ...
As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...
PLEASANTON, Calif., May 14, 2025--(BUSINESS WIRE)--Medallia, Inc., the global leader in customer and employee experience, and Kantar, today announced that their partnership with financial institution ...
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