Laughing Cow is a cheese brand that many people love, but name brands often come with a higher price tag. This Laughing Cow ...

A-style sandwich at home using just a few Aldi ingredients for a budget-friendly dupe that still delivers crispy flavor.

New research from Cashew reveals how "dupe" buying is reshaping consumer behavior - and why brands in Canada and the U.S. must compete on proof, not prestige. CALGARY, AB, Oct. 23, 2025 /CNW/ - Dupe ...

ALDI is making a real name for itself when it comes to bargain beauty buys. The budget supermarket‘s in-house Lacura range has produced dupes for some of the most popular, and pricey, skincare, ...

Buying knockoff goods may carry a stigma for some consumers, but not Gen Zers. They are not only unbothered buying duplicates (AKA dupes) of brand-name goods, they have begun celebrating knockoffs on ...

Even though you may be used to hearing the word “dupe” in reference to someone being “fooled” or “tricked,” (Someone was ‘duped‘ by a scammer, for example), the term has many meanings — especially on ...

A new generation of fragrance dupe brands is rising on TikTok Shop, data from Charm.io shows. While Dossier, considered an original in the fragrance dupe space, is seeing strong growth on the platform ...

This Lidl fan looks strangely ...

Dupe culture is riding high in beauty, and so is the industry’s divide over its implications. While some beauty players see dupes as a means to democratize innovation, others see the category, simply ...

I have a special affinity with lip balms. It started with collecting Lip Smackers at six years old, and it’s since grown into a dedicated passion for trying out every new and viral lip balm, butter, ...