The meat industry has a warning for consumers: Beware of plant-based meat. That is the message behind a marketing campaign by the Center for Consumer Freedom, a public relations firm whose financial ...

Plant-based meat brands are evolving—from marathon pop-ups to minimalist ingredient drops—in a bid to overcome backlash ...

HOUSTON, Texas (KTRK) -- From fast food chains to just about every grocery store, plant-based protein, also known as fake meat, has gone mainstream. Whether you are thinking about making the switch ...

National Cattlemen’s Beef Association membership is made up of tens of thousands of cattle producers from every corner of the country. Gene Copenhaver (Courtesy photo.) No two families raise cattle ...

Deep in the halls of the engineering school at Columbia University, professor Hod Lipson and his former student Jonathan ...

Irregular, fatty marbling gives meat a unique texture that plant-based meat (pictured above) doesn’t quite have yet. Credit: Shutterstock Plant-based meat products have evolved over the past few ...

Monday’s headlines are all about A-Rod and the baseball suspensions and the crazy driver who killed someone and injured 11 on the boardwalk in Venice, Calif. But the story I liked the most has nothing ...