"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." From performance socks to sweat-wicking shirts, these brands have all of your deepest fitness needs ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." New year, new you, yada yada. You know the drill, but let's talk about why we're really here. New workout ...

Technosport is one of India’s more performance-oriented domestic brands, with moisture-wick technology and UV protection. It ...

Are you a print subscriber? Activate your account. By Brian Bonilla - 10 min 27 sec ago By Ad Age Staff - 19 min 37 sec ago By Tim Nudd - 30 min 9 sec ago 1 hour 23 min ago By Ad Age Staff - 1 hour 39 ...

IIt all comes down to 12 seconds, these last 30 days. That’s the time to beat. And it runs around and around in his mind with a velocity that he aims to mimic with his feet, toes tucked into bright ...

Remember when every sports apparel brand needed an app to be cool? Ten years ago, the Nike+Apple partnership was in its ascendency, while Under Armour and Adidas were splurging millions acquiring ...

In the world of fitness and entrepreneurship, Heidi Somers, widely known as Buffbunny, is renowned for her identity as a successful business owner and fitness model. Her journey from a small town in ...

This story is part of the 2023 Fitness Awards. To see the full list of winners, click here. A new year means a fresh start, and for fitness enthusiasts, that means turning the page and focusing on ...

Kick off the new year with new fitness gear designed with Black labels. We’ve gathered some of our favorite Black-owned fitness brands to help you beam in confidence and preparedness. From chic ...