As experts in digital technology within the recruitment market and rated within the top 30 Pay Per Click management companies in the UK (23rd), Optimal Internet is offering recruitment agencies a free ...

Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

The pandemic is resulting in underlying structural changes to the U.S. economy. That obviously includes a tectonic shift towards ecommerce. In August, ecommerce spending grew 42 percent year-over-year ...

This helpful guide will walk you through how PPC marketing works, why it's important, popular ad platforms, types of PPC ads and more. PPC (pay-per-click) marketing is an online advertising model ...

Pay-per-click advertising can help practices gain clients in new demographic and geographic areas. This can help a practice grow its referral network, possibly mitigating the effects of a recession.

PPC is incredibly complex – but it can offer tremendous benefits when used correctly. Unless your PPC is already in a sophisticated state, chances are there is more you can do to achieve PPC success.

Financial site BankRate.com Saturday implemented a pay-per-click pricing system for its interest rate advertising service. Previously, the service was available to banks for a flat fee, based on ...

As counterintuitive as it may sound, listing pay ranges in a job posting can actually save recruiters money, a recent report found. Job listings with pay listed in the title cost about 67 cents less ...