WordPress is the most flexible platform for online sales available today. The open-source nature of WordPress ensures that it is a reliable platform that is not going to disappear one day or go out of ...

Just when marketers solve one problem, another rears its head. Multichannel commerce is presenting marketers with a whole new raft of challenges. Ensuring consistent messaging across many channels is ...

I am sure we can all agree, Photoshop is a household name in design and editing. However, is it still an absolute must-use for eCommerce? The short answer? Most definitely! When it comes to why use ...

As 2023 approaches and you start building your business’s New Year’s resolutions, put online accessibility at the top of your to-do list. According to the CDC, customers with disabilities represent 26 ...

More than any other aspect of a site, you need customers to be able to quickly find what they came for, while not overwhelming them with an overly complex structure. There is, on average, a less than ...

E-commerce marketing campaigns balance art and science, combining creative elements like visuals and copy with data analytics. This blend of creativity and data can be complex — and, if not planned ...

Keyword research is an essential component of any ecommerce SEO strategy. It gives direction regarding what to optimize for and reveals vital information on how to grow your online business. It also ...

I live in New York City, where empty delivery boxes piled outside of buildings are a common sight. These days, I can’t help but notice all of the branded boxes from e-commerce orders. There are always ...