To truly grab and keep consumers’ attention, originality, authenticity and a spark of delight and surprise can drive a ...

Plan your sending cadence carefully. When you suddenly start emailing thousands of people, your messages look suspicious. So ...

The platform recently added a “Manage Subscriptions” option that lets you quickly unsubscribe from marketing lists without ...

AI email assistants are crafting perfect, tailor-made messages with minimal human input. But some people are now worried their emails sound too perfect -- including people who work in tech.

There’s a reason Substack and Beehiiv are so hot right now: Email is a powerful tool. Billions of people check their inboxes every day, giving the medium more reach than any social media platform on ...