A personal mission statement is a written declaration of our unique direction or purpose. This statement makes it clear not just what you intend to do in this world, but how you intend to do it. It's ...

Keep mission statements under 25 words with strong, specific language. Use action-oriented verbs, avoid generalities and ...

Opinions expressed by Entrepreneur contributors are their own. Making a mission statement allows you to arrange your organization without ambiguity. The best time to craft this kind of missive is as ...

When you create a business, one of the first things you need to establish is the mission statement. In a nutshell, your mission statement is the answer to “why” when you’re considering the reason your ...

When I became president of West Elm, the company had a narrow design vision. It was like that Henry Ford quote: “Any cus­tomer can have a car painted any color that he wants–so long as it is black.” ...

You’ve heard of a business mission statement – but have you also heard of a content marketing mission statement? This is an important piece of text that should head up your content strategy. Outlining ...

“We provide our products and services with a dedication to the highest degree of integrity and quality of customer satisfaction, developing long-term professional relationships with employees that ...

Would you hire a construction company to build your dream home without any blueprints? Chances of reaching success with that approach are slim, but that’s exactly what business owners who haven’t ...

A mission statement briefly describes a group's purpose, goals and philosophy. Your mission statement provides a snapshot of your group that is helpful to members and the public. Often, people seeking ...

Forbes contributors publish independent expert analyses and insights. I write about podcasting and podcast about writing. Real talk: Podcasting is hard work, and for many of us, it's work we're not ...

It’s that time of year again! The time that promises magic and wonder, but somehow always seems to pack in stress and overwhelm. You guessed it – The Christmas holidays. While you’re planning the ...