There are more than 10 reasons infomercials and short form spots fail. However, we wanted to outline some of the clearly avoidable and not-so-obvious pitfalls where we see many product owners and ...

For every genuinely useful and fully realized infomercial product, there are plenty more that the inventor clearly did not think all the way through, and the purpose is laughably embarrassing. The ...

Before “influencer” was a job title reserved for the likes of social media personalities marketing different products to folks scrolling aimlessly at home, infomercials existed to turn us into suckers ...

Their products can slice and dice your vegetables, flatten your belly and clean your colon! But will you be able to find them if the much-maligned TV infomercial doesn't get right with the social ...

“It chops, it dices, it slices/ It never stops/ Lasts a lifetime, it mows your lawn…/ It picks up the kids from school/ It gets rid of unwanted facial hair/ It gets rid of embarrassing age spots/ It ...

He told you to “Set it and forget it,” but the world will never forget Ron Popeil. Popeil, an inventor and the face of infomercials for “as-seen-on-TV” products like Showtime Rotisserie and Pocket ...

Pierre, S.D. — South Dakota Gov. Kristi Noem posted an infomercial-style video on X Monday night lavishing praise on a team of cosmetic dentists outside her state for giving her a smile she said she ...