The Desk on MSN
Amazon brings local TV advertising to Prime Video
Amazon has launched a new ad format that offers contextual, localized messaging through spots purchased within Prime Video.
The Desk on MSN
DIRECTV takes on local TV with political advertising product
DIRECTV is launching a new product called DIRECTV Elect that gives political ad buyers greater reach through connected TV ...
As broadcasters push to end ownership caps that they contend has hurt their competitive position, new data from Guideline provides some depressing details on just how much the local TV ad spend has ...
The feature allows advertisers to transform a single TV commercial into variants based on zip codes or for specific states ...
SACRAMENTO, Calif. (AP) — U.S. Immigration and Customs Enforcement is spending millions of dollars on television advertising in select metro areas around the country, an Associated Press tally found, ...
An Associated Press tally shows U.S. Immigration and Customs Enforcement is spending millions of dollars on TV recruitment ads targeting officers frustrated by local restrictions on immigration ...
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