Mikhail Parakhin is stepping down from his role as the head of Bing Search and Microsoft Advertising, but it is unclear whether he will transition to a new role within or outside the company. Over the ...

Microsoft is testing a new ad label for the Bing Search ads labeled "Ads related to" followed by the query the ads are ...

Microsoft Bing's GPT-4 AI-powered chatbot is now flashing advertisements to some users, providing sponsored responses. The Redmond-based software maker confirms that it has begun slipping a few ads to ...

Microsoft Advertising remains the underappreciated gem in the digital advertising landscape. While Google Ads dominates ...

Microsoft is experimenting with new ways of sharing advertising revenue with publishers through its artificial intelligence-powered Bing Chat, according to a blog post by vice president and consumer ...

The experience of finding answers on the new Bing Chat powered by AI will now include ads. Microsoft says ads will be variable in nature, so different users could see different types of ads. The ...

Microsoft has confirmed that it’s squeezing ads into the answers of its Bing AI chatbot, which it only introduced last month — an expected but surprisingly cash-grabby addition to a product that still ...

A few months ago we reported how it was nearly impossible for a trained SEM to spot the ad label on these Microsoft Advertising search ads on Bing Search. Well, now, Bing is testing not showing an ad ...

With its AI reinvention, Microsoft’s Bing has reached new heights in popularity and users. Now Microsoft is preparing to try to drive more traffic to publishers, as well as further monetize the ...

Microsoft Corp. has confirmed recent reports that it’s planning to monetize Bing Chat with embedded ads. Yusuf Mehdi, the corporate vice president of Microsoft’s modern life, search and devices group, ...

BingAds.com will become MicrosoftAdvertising.com, while its partner programme will become the Microsoft Advertising Partner Program. Bing Ads has announced it will change its name from Bing Ads to ...