NEW YORK (Reuters) - Nike, the world's biggest sportswear firm, is launching a new version of its Nike+ running app that offers users preferential access to the hottest new sneakers, raising its game ...

Nike is out to make walking, jogging and running for women a bit easier — and more fun — and is using insights from one of its popular digital platforms to do so. Equipped with data from its Nike Run ...

Remember when every sports apparel brand needed an app to be cool? Ten years ago, the Nike+Apple partnership was in its ascendency, while Under Armour and Adidas were splurging millions acquiring ...

A casual mention tucked into the press release on Nike's latest ad campaign sparked some interest from The Next Web last week, as Nike revealed that its Nike+ ecosystem now has more than 18 million ...

CHICAGO (Reuters) - With consumers under lockdown logging into Nike's workout apps and digital store, the Beaverton, Oregon-based company has been able to gather additional data on purchasing habits, ...