Are you a print subscriber? Activate your account. By Ad Age Staff - 37 min 40 sec ago 2 hours 35 min ago By Adrianne Pasquarelli - 3 hours 25 min ago 6 hours 35 min ago By Ewan Larkin - 9 hours 7 min ...

Kraft Heinz is pausing promotion for its Super Bowl ad that shows the death of longtime Planters mascot Mr. Peanut following the helicopter crash that killed Kobe Bryant and eight others. Planters' ...

Snack food company Planters has killed off their famed mascot Mr. Peanut, and his "funeral" will take place during the Super Bowl. "It is with heavy hearts that we confirm that Mr. Peanut has died at ...

Just 10 days after Planters announced the sudden death of their 104-year-old mascot Mr. Peanut, the brand resurrected their dapper ambassador in the form of “Baby Nut,” reincarnated in infancy, with a ...

Alex Rodriguez will be making an appearance during the Super Bowl! Well, he won’t be at the Super Bowl (as far as I know), but you’ll definitely catch a glimpse of him if you pay close attention to ...