Subliminal advertising -- placing fleeting or hidden images in commercial content in the hopes that viewers will process them unconsciously -- doesn't work. Recent research suggests that consumers do ...

Let your mind talk your body into relaxation. Play an Inner Talk CD in the background during the day or while you sleep, and the subliminal messages that it contains will act directly on your ...

Hidden messages that promote products in films once caused a moral panic. But is the much-feared technique really effective? The BBC's Phil Tinline helped devise an experiment to find out. On 12 ...

"subliminal advertising" began with the 1957 publication of Vance Packard's book, The Hidden Persuaders. Although Packard did not use the term "subliminal advertising," he did describe many of the new ...

Subliminal messaging was born in a New Jersey movie theater in the summer of 1957. During the Academy Award-winning film "Picnic," market researcher James Vicary flashed advertisements on the screen ...

How is it possible that you were not planning on going shopping, but that you still end up going and even return home with four new shirts? Apparently you really did want to go shopping but were not ...

True subliminal advertising, where sales words are briefly flashed into films and movies, is unethical and the government does not allow this. However, in both sales and advertisements, small ...

Twenty-five years ago today, a judge ruled that heavy-metal trendsetters Judas Priest were not liable for the deaths of two young men who cited the band’s music as the reason they killed themselves.

As Matthew Syed explains in Sideways, “Subliminals are things we can’t see or hear; they fly below the threshold of conscious awareness.” When we are exposed to subliminal messaging, images or sounds ...