In this article, Stewart Smith, managing director, MEA at Sojern, offers his take on the five key trends that will impact travel advertising this year. Last year was a year of unknowns, with AI ...
The vertical ad network, founded in 2003 by CEO Cree Lawson, has experienced strong traffic growth in the past year. In May, the travel-information category grew 9% to more than 47 million visitors, ...
To help American visitors feel more welcome in Canada at time when relations are strained, one local tourism office is playing Canada nice. In a 30-second spot, a tourist shown checking in at a hotel ...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Hang On St. Christopher Google’s travel advertising business (along with the travel marketing vertical in general) could ...
The latest court ruling citing Google's monopoly power came at a time when Google is facing more competition than ever. Travel executives expressed wide-ranging opinions on the significance — or lack ...
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‘One of the greenest choices in air travel’: Wizz Air ad banned for misleading consumers
An advert claiming Wizz Air is “one of the greenest choices in air travel” has been banned by the advertising watchdog for misleading consumers. First seen in June, a paid-for Google ad for the budget ...
The European Commission may soon decide what Google must do to comply with the Digital Markets Act. In the experiences sector, GetYourGuide's proposed advertising changes may be an improvement for ...
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