Whiskas – a brand of MARS Petcare, the leaders in pet food and nutrition – has introduced a new advertising campaign promoting cat adoption. The four-week campaign will air from today on MX Player, ...

For those who think they dislike cats but have never lived with one. Cat food brand WHISKAS is hoping to turn self proclaimed ‘cat haters’ into ‘cat lovers’ through a new program in partnership with ...

Whiskas, a cat food brand, and an agency BBDO Toronto have created a radio station dubbed Calm Cat Radio. It’s an online station specifically made to chill out cats on their rides to the vet, which is ...

A large group of Aussies aren’t fans of furry felines – though one behavioural psychologist says there’s an unexpected reason why. A survey commissioned by cat food brand Whiskas revealed 15 per cent ...

In a truly bizarre product offering, WHISKAS® presented a new line of bluefin tuna-flavored cat food before quickly eliminating the product “due to public concerns”, according to Greenpeace UK.