If you’re a longtime follower of Apple, the new ad may feel familiar. If you’re a longtime follower of Apple, the new ad may feel familiar. is a senior reporter covering technology, gaming, and more.

A day after announcing the availability and pricing details of its first mixed reality headset — the Vision Pro — Apple has also released the first-ever video advertisement for the product. The quirky ...

Apple has started to stoke demand for the Vision Pro headset with ‘Get Ready,’ a spot that evokes the original iPhone ad. On the same day that Apple announced it would start shipping its new Apple ...