Universal Music Group partnered with Roblox to bring Drake, Kendrick Lamar and top rap stars to the gaming platform through new activations.
Roblox has hit an incredible milestone of over 47 million concurrent players thanks to a simultaneous special event. The gaming platform features a massive collection of user-made games that mostly ...
Roblox has increasingly become a cultural hub for music fan engagement, with recent artist activations from Yeat (Capitol ...
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