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Every business needs good branding to succeed. Discover the basics and key tips to building a successful brand in this detailed guide. Opinions expressed by Entrepreneur contributors are their own.

Daniel Robinson is a writer based in Greenville, N.C. with expertise in auto insurance, loans, warranty options and more. Away from the keyboard, Daniel spends time with his wife and son, plays guitar ...

Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in Finance degree from Bridgewater State University and helps develop content strategies. Regression analysis ...