Samsung commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to examine the potential return on investment (ROI) quick-service restaurants may realize by deploying outdoor ...

How this strategy can help brands drive guest loyalty and sales. Sponsored by WAND. Consumers now routinely expect dynamic digital content, which they receive through smartphones, televisions, and ...

The new digital menu boards recently rolled out by virtually the entire Burger King system in the United States are saving hours of labor and have spurred sales of promoted items, a major Burger King ...

The fast food giant announced that it was introducing digital boards earlier in the year, and has introduced menus in 700 stores which take up to a minute to display the pricing and nutritional ...