An individual basketball-sneaker line can produce billions of dollars in revenue. NBA superstars like Michael Jordan, LeBron James, Kevin Durant and Curry have made nearly as much off-court revenue as ...
Yeti built its cult brand all on its own. A new partnership with Wieden+Kennedy is a vote of confidence in the agency ...
A small clothing designer faces a lawsuit from Nike Inc. and Converse Inc. alleging it improperly claims ownership of trademarks related to the sneaker giants’ “Love, Hurts.” and “Love, Chuck” ...
Creators Syndicate on MSNOpinion
Nike Plays Shrink to Today's Anxious Kids
Most of us would agree that the slogan "Just Do It" has served Nike pretty well. But this fall the company added a new slogan ...
Investing.com -- Moody’s Ratings has downgraded Nike, Inc.’s senior unsecured notes rating to A2 from A1, while maintaining a stable outlook for the sportswear giant.
Spike Lee is mad about sneakers. His obsession with good kicks goes way back to the early days of his directorial career - ...
The Dallas Mavericks have fired general manager Nico Harrison. The move is an admission nine months later that the widely ...
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Nike's House of Innovation in New York City offers an immersive shopping experience, showcasing the future of Nike stores.
The List on MSN
Rumors About Malia And Sasha Obama We Couldn't Ignore
Growing up in the spotlight means being thrust into the rumor mill whether you like it or not. Malia and Sasha Obama are no ...
Advertising can be powerful. It can spark conversations, influence culture, or, occasionally, explode in a fiery PR disaster.
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