Microsoft's gaming CEO addresses the company's recent PC-centric lineup and assures players that it's not likely to repeat itself.

Microsoft gaming boss Phil Spencer has responded to the launch of the company’s 'This Is An Xbox' ad campaign, which is already a meme online. This week, Microsoft launched a new advertising campaign designed to hammer home the fact that you can play Xbox pretty much on any device and anywhere,

What you need to know Microsoft Gaming CEO Phil Spencer spoke with Bloomberg regarding the Xbox business, sharing details on a number of topics.Spencer says that Microsoft is keeping an eye on video game acquisitions that can "add to what we're trying to do" but that there's nothing "imminent" to expect.