In today’s video, we revisit the legendary Seiko 5 SNK805, one of the most popular affordable automatic watches ever made.

Join me as I unbox and review the Seiko 5 Sports “Avocado” SRPD77K1, one of the most unique and colorful models in the Seiko ...

Few watches have a following as broad as the Seiko 5. Collectors respect it. Beginners start with it. And most people who buy one end up keeping it for life. With prices starting as low as $315, you ...

Seiko’s got range. No, really. It’s a watch brand which does it all. Affordable quartz watches. Luxury automatic timepieces. Iconic archive silhouettes. So, it’s understandable why it’s a favourite ...

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The nickname ‘Pepsi’ has always been associated by watch enthusiasts on watches with a red and blue bezel, be it a diver or a GMT. This started from iconic vintage GMT watches and eventually to the ...

The Seiko 5 Sports Collection will be releasing two new models in collaboration with Pepsi limited to 7,000 pieces each. The first is the SSK047 ‘office GMT’ and the second is the SRPL99 mid-size ...

Pop culture and watches have been having a full-fat moment on Esquire. First, we revisited the unlikely legend of the Domino’s Rolex – a corporate-branded Air-King given to high-performing pizza ...

The GMT-Master might have launched a thousand pet names, but Seiko’s brace of new diving watches now officially ‘own’ the ‘Pepsi’ denotion. What’s more, they come in their own can. Rolex had better ...

Seiko unveiled the new SRPL83, SRPL85, SRPL87, and SRPL89 only a few weeks ago. The new quartet is part of the Seiko 5 Sports lineup, more specifically, the so-called “SKX series.” But with that ...

Seiko debuts three new Prospex creations to celebrate the 60th anniversary of their first dive watches, but the Marinemaster is the one to covet. Men’s Journal aims to feature only the best products ...