Attacked by the White House, universities are banding together to run ads during college football games that tout the impact ...

Our resident TV expert Chris is here to answer all your questions, including do HDMI cables matter and why are streaming ads ...

The Dutch public broadcaster NPO is set to increase its television advertising from 8 percent to 10 percent of airtime ...

Family Entertainment Television, parent company of family-friendly networks FETV and FMC, announced today that it has named DIRECTV Advertising as its exclusive advertising sales agent for the ...

LG Ad Solutions, a specialist in advanced Connected TV (CTV) advertising, has released findings illustrating how the smart TV ...

Smart Ad Engine will provide brands with a simplified, timely experience – augmented by standard guidance and workflows led by Channel 4 Sales personnel - to produce TV-ready creative that is fully ...

At its UnBoxed conference, Amazon showcased new tools it claims provide unprecedented flexibility in buying and intelligence ...

But the real value lies in allowing brands and buyers to work out exactly what they are paying for, reducing waste. “By ...

Connected TV allows brands to educate their audience and drive a purchase in the same placement, but current ad formats are not maximizing the opportunity.

RTL Group (ETR:RRTL) on Tuesday lowered its full-year outlook after advertising markets in Germany and France weakened ...

Scrollable socials, including TikTok, Instagram and Facebook, highlight an even greater divide. On average, 80 per cent of an ...