Ahead of next week’s Las Vegas Grand Prix, Scotch whisky company Chivas Regal has been named an official team partner of ...

Ahead of the Las Vegas Grand Prix, Chivas Regal comes together with Scuderia Ferrari HP in a multi-year partnership, with the ...

Ahead of the Las Vegas Grand Prix, Chivas Regal has signed up to sponsor Scuderia Ferrari HP. The Scottish whisky company ...

Chivas Regal partners with Scuderia Ferrari HP before the Las Vegas Grand Prix, spotlighting new motorsport initiatives.

There are only a handful of household names in the blended Scotch whisky world. They include Johnnie Walker, The Famous ...

Ahead of next week's highly-anticipated Las Vegas Grand Prix, Chivas Regal has announced a new multi-year partnership with ...

Chivas Regal announced on Thursday a new partnership with the Scuderia Ferrari HP Formula 1 team just in time for the Las ...

Scotch whisky brand Chivas Regal has announced a partnership with the Suderia Ferrari HP Formula 1 team as part of a growing ...

Longmorn has long been a cornerstone of some of the most popular blended Scotches. 130 years after its founding, it's time to ...

Emma Chamberlain has reunited with Warby Parker to launch a new line of limited-edition frames. She first collaborated with ...

Also included in the company's portfolio of traded global premium brands are Johnny Walker, Hennesy, Bacardi, Chivas Regal, Jack Daniels, Baileys, Absolut, Ballentines, Remy Martin, Jose Cuervo, ...

The way Pernod has laddered the pricing structure of brands such as Chivas Regal shows that there is vast scope for "premiumizing" the core brands in the portfolio. While we see spirits taking share ...