The decision is still pending NCAA approval but expected to be the first of many schools looking to capitalize on a new NIL ...

LSU will also earn money from the billion-dollar rights deal between ESPN and the College Football Playoff. The university ...

Pending the approval, the LSU will soon have sponsorship patches on their jerseys which will open gates for smaller schools ...

That night marked a monumental shift in college sports. Under the settlement, Division I schools now can pay players for the ...

LSU has announced it will sell sponsorship patches on their iconic white jerseys. Is this an idea Texas should join in on?

How a pair of Star Wars Crocs and a viral group chat led LSU’s Jake Brown to score a unique NIL deal, and a championship ...

NIL has changed the landscape of college sports — and another seismic shift could be on the way LSU was one of the first ...

When the LSU baseball team lifted its eighth championship trophy Sunday, it symbolized the end of a consequential era for ...

LSU NIL Star Livvy Dunne Expands NIL Empire as Co-Owner of Jake Paul’s W Brand. W's new brand "champions" include Tigers' gymnast Livvy Dunne, hip-hop star Rubi Rose and MMA champion Sean O ...

LSU Tigers head coach Brian Kelly did not leave Notre Dame two years ago to put up subpar seasons in which his team isn't in the postseason conversation.. He has been adamant about the fact that ...

LSU football's collective, Bayou Traditions, has gathered NIL money but follows Brian Kelly's spending philosophy.