Hailey Bieber's got the billion-dollar secret to looking your best and she's serving it up. Celebrate her birthday by gobbling up all of her beauty secrets from glazed donut skin to no-makeup makeup.

If your face has been looking dull due to dark circles lately, this one's for you! Try Yeji's Korean beauty hack to get rid of tired-looking eyes and puffiness.

Hosting five of the brand's most popular and nourishing formulas, this gift set is the answer to plump, hydrated skin ...

Confused about K-beauty vs J-beauty? This article breaks down the major differences in routines, ingredients and skin goals ...

If you prefer a gel cleanser, Sobelman says Luzern’s cleansing gel uses coconut-derived surfactants instead of sodium lauryl ...

From November 25 to December 3, SkinSeoul celebrates Cyber Week with exclusive savings of up to 50% OFF on 1000+ authentic Korean skincare and beauty products. Glow season is here! Discover your ...

The patch works with an AI-powered app that estimates how certain factors may contribute to skin aging, and recommends a skin ...

Korean beauty experts share their 2026 K-beauty trend predictions with ELLE, including an emphasis on haircare, bioactive ...

South Korea has become a worldwide leader in cosmetic procedures, a trend that continues to grow. It's not just a local ...

I used to think sheet masks were a luxury. Now they’re as regular as brushing my teeth—and my skin’s better for it.

Korean skincare products, tried and tested by a beauty writer - From masks to moisturisers, we’ve tried and tested formulas ...

Whether you’re shopping for stocking stuffers or are looking to ball out with a big budget, we’ve gathered out fav products from 2025. From Korean beauty must haves like salmon sperm and snail mucin ...