Department stores can structure their organizations in numerous ways, based on what they sell, if they have multiple locations and other factors. Some department stores may even use a combination of ...

Aiming for more efficiency and effectiveness, Sephora has reorganized its U.S. marketing department over the past year, the ...

Sales and marketing typically are focused outward, toward the customer. The organization structure of your sales and marketing teams however, play a significant role in the success of your efforts and ...

Department structure all depends on the needs of the organization, company culture, and the strategy the team is using to reach its customers. It’s actually one of the most difficult decisions CMOs ...

Is the structure of your in-house marketing team getting in the way of your goals? Based on findings from TrackMaven’s latest “Marketing Leadership Survey,” the answer might actually be “yes.” While ...

“We are very conscious to be at the forefront of where [our customer] is spending her money and how [they're] consuming,” explained marketing director Lou Bennett on her efforts to make the cosmetic ...

Knopf Doubleday has announced the implementation of a new departmental structure. Senior v-p and director of integrated marketing strategy Kristin L. Fassler said that the change is intended to ...

Netflix is reorganizing its marketing department, promoting some key executives, while eliminating several positions. As part of the move, 25 people from Netflix’s global marketing team of more than ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As an Agile software development company, our sales and marketing departments are constantly ...

How do you set yourself apart from other brands? How do you sell people on a product they’re not used to? And how do you do all that without a marketing department? John Schoolcraft, Global Chief ...