A Basketball player without a shoe deal? That is just a barefoot baller, waiting for someone to put a sole on it. From Jordan ...

The future Basketball Hall of Famer ended a 13-year partnership with Under Armour earlier this month. Stephen Curry stepped ...

The Golden State Warriors lifer now has a scheduled end date for his UA partnership, next year, after the Curry 13 drops.

A day after dissolving his Under Armour pact, Golden State Warriors guard Stephen Curry teased a potential Nike partnership ...

Locals rave about scoring nearly-new Nike sneakers, pristine Lululemon leggings, and barely-worn Anthropologie dresses for about 70% off retail prices. The best finds tend to appear mid-week when ...

This is article is reprinted with permission from Sneaker History, Nick Engvall’s Substack about sneakers, culture, and the ...

An individual basketball-sneaker line can produce billions of dollars in revenue. NBA superstars like Michael Jordan, LeBron James, Kevin Durant and Curry have made nearly as much off-court revenue as ...

Houston artist Travis Scott is yet another rapper breaking the boundaries of what’s “normal” for rappers to wear. You’ll ...

Here’s how Nike CEO Elliott Hill is trying to reinvigorate the company to fix flagging innovation and dropping sales.

Curry noted it may be "weird seeing me in anything else" when he wore Nike Kobe 6 "Mambacita" shoes during warmups on Friday ...

Steph Curry sparks buzz after ending a long partnership, calling himself a “sneaker free agent” and hinting at big moves ...

Now that he is a free agent in the sneaker world, Golden State Warriors superstar Stephen Curry used his first game after the ...