A small clothing designer faces a lawsuit from Nike Inc. and Converse Inc. alleging it improperly claims ownership of trademarks related to the sneaker giants’ “Love, Hurts.” and “Love, Chuck” ...

A little more than six months after taking over as university president, Elizabeth Cantwell decided to part ways with athletic director Anne McCoy, which was announced Tuesday afternoon. After being ...

The Longhorns' Class of 2026 currently consists of just Amalia Holguin and "Lizzy" Spaight, who previously played together ...

Following their World Cup triumph, India’s women cricketers are expected to see a 50% surge in brand value, with stars like ...

Advertising can be powerful. It can spark conversations, influence culture, or, occasionally, explode in a fiery PR disaster.

My colleague Mujib Mashal writes about how a huge victory on the cricket ground could change the lives of women and girls.

The Nike ad with former Moeller High School standout and Cincinnati Reds Hall of Famer Ken Griffey Jr. made its World Series debut on Fox during Game 1 between the Los Angeles Dodgers and Toronto Blue ...

Nike’s new slogan – "Why Do It?" – flips everything the company once stood for. The brand that built its empire on grit and action is now telling Americans to stop and question themselves. It is more ...

Alli Wiertel, who shot an eye-popping 59 at start of season in August, caps things off by winning Class 2A state title.

Sara Falkson's company, Robyn, has two goals: redesigning the sports bra, and presenting a body confidence curriculum that ...

The Las Vegas Aces have won their third WNBA championship in the last four years, beating the Phoenix Mercury 97-86 in Game 4 on Friday night. However, fans reckon the whole thing was rigged based on ...

The two women appeared alongside other women in sports for the launch of the joint line between Nike and Skims. The new collaboration of NikeSKIMS is making its mark with the help of some high-profile ...