A Basketball player without a shoe deal? That is just a barefoot baller, waiting for someone to put a sole on it. From Jordan ...

A day after dissolving his Under Armour pact, Golden State Warriors guard Stephen Curry teased a potential Nike partnership ...

Nike’s Pegasus Premium “Blue Force” x Swarovski adds luxe crystals to a running classic. Here’s why it’s one of the holiday ...

This is article is reprinted with permission from Sneaker History, Nick Engvall’s Substack about sneakers, culture, and the ...

Golden State Warriors superstar Steph Curry explained his surprising split from Under Armour and the next moves in sneaker ...

An individual basketball-sneaker line can produce billions of dollars in revenue. NBA superstars like Michael Jordan, LeBron James, Kevin Durant and Curry have made nearly as much off-court revenue as ...

Grab Nike Vaporfly 4 Road Racing Shoes for just $130, down from $270. Buyers say they're Nike's "best racing shoes ever," and ...

Curry noted it may be "weird seeing me in anything else" when he wore Nike Kobe 6 "Mambacita" shoes during warmups on Friday ...

The Journal sat down with Elliott Hill to discuss his turnaround strategy.

Nelly Korda had just played with WNBA star Caitlin Clark again at The ANNIKA 2025 Pro-Am. The former World No. 1 also gifted ...

Now that he is a free agent in the sneaker world, Golden State Warriors superstar Stephen Curry used his first game after the ...

Steph Curry warmed up in the Nike Kobe 6 protro Mambacita Sweet 16 but played in the Series 7 after his split from Under ...