Infosys has been hard at work embedding AI into the marketing function - and is already seeing the benefits in efficiency, ...

The vast majority (84%) of the 80 multinational companies surveyed, which together represent more than $60bn in ad spend, ...

November is Class Pay Gap Day - the point at which people from working class backgrounds effectively stop being paid.

From Burberry admitting its marketing errors to the realisation of the AI revolution, it’s been a busy week. Here is my take.

Sainsbury’s, Aldi and M&S Food are all strong contenders in the Christmas ad race, with M&S clothing and home coming in as viable competition.

John Lewis put its products, flagship store and a family focus at the heart of its Christmas ad, which has seen its best ...

The Entertainer is releasing its first Christmas ad campaign since 2016, with its “biggest-ever” investment in marketing during the festive season. It’s also the first time the toy retailer is ...

While it may seem that working in partnership with AI would lead people to be even more efficient - behavioural science tells ...